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Partner with an agency that knows cobrand cards like nobody else

At Pragmatic, we have worked on card programs for Visa, Sony, Gap, Southwest Airlines, and Marriott Bonvoy, and we can help you take your program to the next level.

We are agile and flexible from day one

We work quickly and efficiently, navigating complex platform, bank, and legal processes. Plus, we make onboarding as easy as possible because we've done it all before.

We deliver results that move the needle

We are laser-focused on driving new accounts and increasing activation & usage through expert strategy and creative.

We develop performance creative, within brand

Our creative is rooted in proven direct response best practices, converting your most loyal brand advocates into active cardholders.

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Hear from a few of our clients

“It's not often you find the combination of niche industry expertise, agile execution, and strategic partnership. That's what I've found with Pragmatic. They are my one-stop-shop for cobrand marketing success.

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BRYAN SMOAK,

VP COBRAND ACQUISITION

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“Pragmatic is everything we look for in an agency partner: unquestionable Financial Services marketing expertise, curiosity to ask the right questions, dependable with consistently high-quality deliverables, and willingness to flex and adapt to new situations in order to find the best solution to our challenges. They’re able to make a huge volume of work happen quickly and flawlessly, without sacrificing any of the quality.

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ISABELA RAMIRO,

US CLIENT MARKETING

  Top objectives we help accomplish  

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Drive new account acquisition

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Increase activation

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Drive usage within brand & world spend

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Reduce attrition / improve retention

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75

cards marketed

220+

years in card marketing

Overview of our services

Strategy

Card launch


Acquisition


Early-month-on-book (EMOB) / Activation

Usage stimulation


Loyalty & retention


Rewards earn & burn


Product cross-sell


Anti-attrition / inactive

Test designs & roadmaps

Creative

Email


Direct mail


Card carriers


Card design


Statement inserts & messaging


Landing page & site experience


On-site / on-property


Employee training & incentives


Paid social & display


Video


Educational content

Execution

Email and digital development


Print production management


Marketing automation platform

Dynamic personalization platform


Reporting & analytics

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OUR COMMITMENT

Were here for you, any time

Want to get in touch?

Feel free to email Lloyd Lee at llee@pragmaticcrm.com

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