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Stay informed as we share digital and direct marketing insights, updates and case studies

Tim Hefner

A Focused Approach to Cross Selling Existing Banking Relationships

Yuri Kim

From Campaigns to Continuity: Rethinking Cardholder Usage

Sarah Langmead

Stop the Switch: Personalized Cash Back Is Now the Cost of Staying Competitive

Sarah Langmead

Card Marketers Must Claim a Seat at the Fraud Prevention Table

Tim Hefner

ITA Vs. Pre-Screen: What Financial Institutions Should Consider Within Their Credit Card Programs

Brooke Thompson

USPS Postage Rate Increase 2025: How Large-Volume Direct Mailers Can Still Win

Sarah Langmead

5 Ways to Boost Your Co-brand Card’s Referral Program

Pragmatic Team

Our partnership with Brady United: How marketing can help spark change

Vince Cheung & Jason Linkswiler

Is your MarTech due for a check-up?

Carol Hackett

Writing a better creative brief

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