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ENERGY LEADERS

Meet the experts in digital and direct marketing for the energy industry

As an energy leader, your customers' expectations and experiences are evolving rapidly. Let us help you stay ahead.

We've been serving energy clients from day one

As classically trained direct marketers, analytically driven to drive response, we tackle pivotal growth opportunities facing REPs and utilities today, including REP consolidation, new movers, EV, renewables, & sustainability/ESG.

 Our energy clients 

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Our energy expertise

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Deep experience spanning the energy industry spectrum

Electric & Gas Utilities

REPs

Residential Solar

Community Solar

EV

Renewables

Supply Customers & Brokers

Demand Response

Energy Advisory Services

Across several jurisdictions and customer types

Residential

SMB / Mid-market

C&I

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Tackling the most critical customer-centric issues

Lifecycle management

Billing/payment assistance

Service/connection

Sustainability

Non-commodity cross-sell

Acquisition

Contract renewal

Customer referral

Account-based marketing

 Our results 

lift in response

resulting in lower CPA

increase in CLTV

via digital account engagement

43%

80%

lift in response

on upsell and cross-sell services

customer referrals

5,000%+

190%+

OUR PROVEN FORMULA

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Strategy meets execution

We collaborate across disciplines to provide one seamless solution. All with a great sense of urgency.

Strategy

Acquisition, Lead Nurture, Customer Onboarding, Retention, Upsell / Cross Sell

Execution

Creative, Analytics, Platform Execution, Development, Production

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Pragmatic is an agile strategy and creative agency

We provide direct and digital marketing services for energy companies.

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Our channel expertise spans B2C and B2B

We plan, execute and analyze integrated, omni-channel experiences involving:

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Email

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Direct mail

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Site content

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Landing pages

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Paid social

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Display ads

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Video

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And more!

We help clients across the customer lifecycle

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We typically work with Marketing Communications, Customer Experience and Sales groups, plugging in and working alongside you as members of your own team.

OUR ACCOMPLISHMENTS

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We're proud to call ourselves award-winning, world-class marketers

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Meet the energy experts

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Client Partner

Brooke Thompson

Lover of a funky beat, a good retreat and mid-summer heat

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Head of Client Services

Jay Dillemuth

Family man, world traveler, rider of wind, waves & wheels

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Account Supervisor

Karin Thompson

World traveler, volleyball player, wine lover and avid Chicago sports fan

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Head of Growth & Strategy, Energy Industry

Angela Lee

Coffee loving, purse shopaholic mommy of two

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Co-Founder and Customer Strategist

Vince Cheung

My three passions in life: family, travel, and dessert!

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OUR COMMITMENT

We’re here for you, anytime

Headquartered in San Francisco, we support clients from coast to coast – harnessing the best talent from anywhere and everywhere.

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